Everybody is talking about the Internet of Things – a buzzword supposed to magically solve all challenges inherent in digital transformation. With such projections, company leaders feel the urge to invest in IoT but are often held back by a lack of accurate and credible calculations for the expected return on potential initiatives.
According to our HBR pulse survey, 80% to 90% of respondents can’t accurately measure ROIs for their initiatives. Not to lose traction against their competitors, some companies even start initiatives or projects without a proper business case at hand. Unsurprisingly, failure rates of digital transformation initiatives lie in the range of 60% to 85%. The good news is that most of the elite group that do measure returns are seeing relatively quick paybacks.
This paper focuses on the principles of how to accurately calculate the ROI for IoT initiatives.