Aligning Marketing, Business Development, Capture and Proposals for Must-Win Federal Contracts

Positioning a government contracting organization for contract wins can start years ahead of actual solicitations. And in today’s ultra-competitive business-to-government (B2G) marketplace, it takes the collaborative effort of business development (BD), capture management, proposal team and marketing/public relations (PR) to be a winner among government contractors battling for federal contracts.

This white paper explores how effective four-way collaboration can make a winning difference in federal contracting. It provides the essential roadmap for capture management success.